PubDate：2021-08-26 Author： Views：598
During the "Thirteenth Five-Year Plan" period, the Provincial Tourism Holding Group has implemented the socialist thinking with Chinese characteristics in the Jinping New Era, adhered to the strategic positioning of being a master of tourism, highlighted the main line of high-quality development, and focused on the three dimensions of reorganization and integration, stock optimization and incremental layout , Steadily promoted the implementation of the "13th Five-Year Plan", and achieved good results in various tasks. Operating efficiency has gone from a loss in 2015 to a profit of 135 million yuan in 2019; the brand influence has continued to increase, and it has been selected as the chairman unit of the Guangdong Provincial Tourism Association. It is a national taxpayer group and one of the province's top 100 taxpayers; won the China Cultural Tourism Industry Listed as "Best Provincial Tourism Group", "Dragon Bird Award" of China's Cultural Tourism Consumption, "Best Provincial Cultural Tourism Group", China Tourism Research Institute "Top Ten Cases of Tourism Group Integration and Innovation Development in 2020" and other important awards.
1. Party building continues to strengthen
The Party Committee of the Travel Control Group unswervingly regards upholding the party’s leadership and strengthening the party’s construction as the "root" and "soul" of state-owned enterprises. The concepts, ideas and measures of party building work are summarized as “ten points for party building work”, and work programs such as “one main line”, “one pursuit” and “three dockings” have been set to promote the construction of grassroots party organizations to achieve new results. 2016, 2017, In 2018, it ranked high in the party building assessment of provincial enterprises for three consecutive years.
As a reorganized enterprise, the Party Committee of the Travel Control Group insists on the high integration of corporate culture driven by party building, and has formed the corporate spirit of "cleanness, focus, passion, and honor". By creating a model of "discuss every week, one question per month, one book per quarter, and one review per year", the "Endeavor in a New Era" art performance, a "New Era of Singing" chorus competition, and a "New Travel Control New Journey, New Leap" will be organized "Staff sports meeting, "New Reading" reading activity, "Travel Control Pioneer List" selection and commendation, and creation of the travel control song "Sky High and Broad", to integrate the group's strategic goal of "becoming a master of cultural tourism" and corporate spirit into the party building All aspects of work. Taking three rounds of planning preparation and revision as the starting point, planning is divided into sections, functions, and special projects, interacting from top to bottom, and communicating horizontally, using the general plan as the traction, and strive to achieve unity of thinking and understanding of all employees. Through one-on-one heart-to-heart talks and retreats, the members of the group team fully communicated to seek common development plans for the group. Through unremitting efforts, all employees' sense of identity with the travel control brand and culture, and the sense of belonging to travel control have continued to improve, further enhancing the company's "soft power".
▲The Travel Control Group held a "Endeavor in a New Era" to celebrate the 40th anniversary of reform and opening up
2. Reorganization and integration continue to deepen
Carry out "de-organization" reform, positioning the headquarters of the Travel Control Group as a "strategic control center, value service center, resource allocation center, investment and financing decision center, performance evaluation center, and risk control center", and subordinate companies are positioned as operating entities, and the group The positioning of the headquarters and subordinate companies is very clear. According to the respective positioning of the group and its subsidiaries, the original 10 departments were adjusted to 7 major departments, which not only supports the implementation of the group's strategy, but is also streamlined and efficient.
The integration of business sectors has continued to increase. In accordance with the hotel, tourism planning and design, travel agency and related businesses, scenic spots, commercial properties, tourism and cultural media and other business sectors, strengthen professional integration and reorganization. The hotel, commercial property and other sectors have implemented integration in the mode of separating light and heavy assets; the travel agency sector has implemented restructuring, implemented a platform-based model, and accelerated transformation and upgrading, and achieved good results.
Actively participated in the restructuring of public institutions and completed the transfer of five hotels in the reception office of the provincial government and the provincial urban planning institute.
▲On October 26, 2020, the Guangdong Provincial Urban and Rural Planning and Design Institute was officially transferred to Guangdong Tourism Control Group
3. Steady improvement in business management
Improve performance appraisal and incentive mechanisms. After the reorganization, the remuneration policies of the original three major groups were adjusted and optimized, and the operating performance evaluation methods and remuneration standards of the subordinate evaluation companies were standardized and unified. Thoroughly unify the assessment plans of the original "three countries and four parties" enterprises, and implement an incremental reward mechanism to effectively stimulate the enthusiasm of enterprises to strive for performance. During the "Thirteenth Five-Year Plan" period, the overall operation of the Travel Control Group was stable. Except for the impact of the epidemic in 2020, the operating indicators from 2016 to 2019 have been improving year by year, and the benefits have increased by leaps and bounds for four consecutive years.
It is worth mentioning that in 2020, due to the huge impact of the new crown pneumonia epidemic, the main business of the Travel Control Group has almost pressed the pause button, but the new team of the Travel Control Group’s party committee responded quickly, took the initiative, and turned crises into opportunities. Under the premise of epidemic prevention and control, centering on “controlling risks, stabilizing the foundation, and ensuring safety”, actively carry out various self-help, full coverage and multi-channel marketing activities for all employees. All companies have devoted themselves to the "Warm Spring Action", using the Guangdong China Travel Service "Dongyueyou" platform to carry out all-employee marketing. The "Dongyueyou" platform has opened up tens of thousands of micro-shop registrations, with sales of more than 30 million yuan; actively carrying out live broadcasts Cargo activities. The main leaders of the Travel Control Group personally planned and organized live broadcast activities. The Travel Control Group and its subsidiaries conducted more than 300 live broadcasts, with a cumulative live broadcast turnover of more than 40 million yuan; seized the epidemic relief policy and issued 500 million short-term financing bonds. Pave the way for the full resumption of work and production. In 2020, despite the general loss of tourism companies, the Travel Control Group will still achieve a profit of over 40 million yuan.
▲On May 17, 2020, Group General Manager Huang Xihua took the lead in participating in the live broadcast event "Let the world fall in love with Guangdong flavor"
After nearly a year of training in the prevention and control of the epidemic, stable operations, and crisis resolution, the Travel Control Group has achieved "three unprecedented" remarkable results: First, the awareness of travel control and its subsidiaries has been unprecedentedly improved; second, the entire group The enhancement of the marketing awareness of all travel controllers has never been seen before; third, as the only tourism-based group in Guangdong Province, the confidence and drive to help the development of the tourism industry in Guangdong are unprecedented.
4. Comprehensive optimization of corporate governance
During the "Thirteenth Five-Year Plan" period, the Travel Control Group improved its decision-making management and comprehensively optimized corporate governance. The company’s decision-making mechanism and decision-making system have been fully straightened out, and the company’s governance has been improved; it is fully mature to supervise and handle the affairs and meetings. In accordance with the new requirements of the Provincial State-owned Assets Supervision and Administration Commission, the company’s articles of association were revised. On this basis, the "Three Majors and One Major" Decision Management Measures and the management checklist were issued, and the "Rules of Procedure of the Party Committee", "Rules of Procedure of the Board of Directors" and "Operation" were revised. “Rules of Procedure for Team Meetings” and related supporting systems have established a basic system of decision-making management and corporate governance of “1 (articles) + 1 (decision-making management methods) + 3 (three rules of procedure) + N (supporting systems)” The power and responsibilities of the party committee, the board of directors, and the management team have been clarified.
Restructure the business management process, sort out and improve the rules and regulations. According to the advancement of the reorganization of the Travel Control Group, organize the various departments of the department to conduct decision-making management, operation management, human resource management, financial management and capital management, administrative management, legal affairs management, discipline inspection and supervision, internal audit and internal control, party and mass work management, Safety management has been sorted out in an all-round way, and nearly 200 management rules and regulations have been formulated and improved.
5. The risk control system is getting better
The Travel Control Group has established a “six-in-one” supervision system composed of discipline inspection, auditing, board of supervisors, legal affairs, finance, and inspection, which has become the model of the provincial state-owned asset system. It is clear that the Secretary of the Disciplinary Committee of the Directly-Managed Enterprise shall implement the quarterly work report and annual written reporting mechanism, and the working mechanism for the regular risk control special report of the dispatched financial officer; comprehensively implement the comprehensive supervision mode, and the Disciplinary Committee of the Travel Control Group has established 4 comprehensive supervision groups and stationed in 20 More than directly-managed enterprises implement supervision; complete a comprehensive risk management system, and have successively formulated the Interim Measures for the Travel Control Group's Comprehensive Risk Management, Risk Management Manual, Contract Management Measures, Interim Measures for Tendering and Bidding Management, Internal Audit Work Regulations, and Implementation of Investigating and Investigating Responsibilities for Business Violation Measures and other systems have formed a comprehensive risk control system including a risk identification standard system, a risk list management system, an internal control process system and a three-line defense organization system.
Entering the "14th Five-Year Plan", the Travel Control Group will adhere to the guidance of Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, grasp the new development stage, implement the new development concept, based on the new development pattern, benchmark the first-class industry, improve the quality of development, and strive to Guangdong has made greater contributions to the development of tourism industry.
Source: Tourism Holding Group; Planning and Development Office of Provincial State-owned Assets Supervision and Administration Commission.
